Industry Research - The Kent Messenger

the Kent Messenger was first founded as the Maidstone telegraph in 1859 , and then changed to the Kent Messenger in 1861. The Kent Messenger is owned and published by the KM Group.  The Kent Messenger circulates 88.984 a year.
The Kent messenger like the News Shopper also has different editions  for different localities and so has a wide audience, keeping the news as local as possible. The Kent Messenger includes articles about local people so that the audience can relate to the articles.
The Kent Messenger Charges 55p for its newspaper this decrease the audience as they may not be prepared to pay for a local newspaper.
The Kent messenger also has a website which provides news 24/7 this widens there audience even more.